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With a history of close
to 50 years, Narcissus has quite a long list of
enviable achievements. Most recently, Narcissus
achieved first place in the Independent Retail Audit
by AC Nielsen in the Canned Meat and Mushrooms category.
The prestigious ranking has reaffirmed Narcissus
Management's commitment to quality and customer
service above all else, and acknowledged Narcissus
as a Singapore favourite.
It is through it uncompromising insistence on quality
that Narcissus has been able to establish itself
as a market leader with a strong and loyal customer
following. Using the finest and freshest ingredients,
all hand-selected to ensure the highest quality,
Narcissus has developed a reputation for product
excellence. By focusing on its core products, rather
than delving into new product extensions, Narcissus
has maintained its key strengths without losing
its customer base.
The success of Narcissus is due in no small part
to the missionary zeal and the deep belief in the
quality and taste of its products instilled in the
employees of the company. In fact, Narcissus has
flourished for a wide variety of reasons, but the
root of its success can be traced to a simple notion
conceived by Mr S.L.Ngo: people will pay for quality
canned goods if they trust in the brand. |
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